The nice people at Kulov, the pure, light and exceptionally clear vodka brand has launched a major text-to-win promotion, offering the chance to win a luxury break for two to Iceland.
Distributed by United Wine Merchants, the popular vodka brand is providing travel, a two night stay in a 3* hotel in Reykjavik plus entry to the Blue Lagoon Hot Springs, a naturally-occurring geothermal spa with water temperatures of 100 to 110 degrees all year round.

Ice Queen Jovita Ghozeryte turns Belfast icy cold for the launch

Commenting on the launch Martin McAuley, Managing Director of United Wine Merchants said: “The Iceland trip caters for all tastes. Reykjavik is an amazing city, with great shopping and nightlife while the Blue Lagoon hot springs, surrounded by snow-capped mountains, is one of the most picturesque and relaxing experiences when visiting Iceland. As such we are anticipating increased demand for the already popular Kulov brand.”

The promotion will run until 31st December 2010, with entry details placed on bottle neck collars, and is being supported by advertising and in-store point of sale activity.

A series of weekly draws for Kool themed prizes will also be coordinated as part of the promotion, where two lucky winners will each win a prize for eight weeks until 19th November 2010. For further information visit