Edgy London make-up brand Rimmel and the ultimate London girl, Kate Moss are due to celebrate the beauty world’s most exciting collaboration by hosting the party to end all parties on the eve of London Fashion Week.

On Thursday 15th September the only place to be seen will be Battersea Power Station where London’s most stylish elite, including Rimmel ambassadors Georgia May Jagger and Solange Knowles will convene to celebrate the year’s most exciting makeup launch – Kate’s first personally designed collection for Rimmel – Rimmel London Lipstick Collection By Kate, marking her 10 years as the face of the brand.In true Kate Moss style, and to mirror the television advertisement she filmed to support her debut makeup collection for Rimmel, Kate will be arriving at the iconic London landmark by helicopter.

A dramatic entrance but one befitting the supermodel and Rimmel’s super brand status as London’s coolest. All eyes are sure to be on Battersea on the 15th as A-listers from all over town come to celebrate The London Look.

About the collection
The Rimmel London Lipstick Collection By Kate contains 7 shades – all hand-picked by Kate and features a chic matte black pack that perfectly represents her glamorous rock’n’roll style. Kate’s iconic pack is truly personalised with her signature in an eye catching stand-out red giving it true elegance with an edge!

Talking about her new lipstick collection Kate says “My inspiration for this range was really to create a range of easy to wear, classic shades that I have always worn and loved. From bright reds, to soft pinks and nudes, there is a shade for everyone and any occasion. It was also really important for me that they were comfortable to wear. Whatever your outfit there is sure to be a shade to match!”

The Rimmel London Lipstick Collection By Kate launches exclusive to Boots and on 7th September in the UK and rolls out nationwide on 28th September. RRP – £5.49