Lucy Watson peta1Made in Chelsea sultry socialite Lucy Watson goes naked and teams up with PETA to send anti-fur message to Girls of Chelsea, and says…”There’s nothing glamorous about wearing fur.” Lucy Watson peta3Lucy unveiled a poster of her risqué new ad on the Chelsea Bridge today. The classy image shows her confidently sitting below the words “Fur? I’d Rather Go Naked”.

She explains: “I have always been disgusted by people’s acceptance of fur as a fashion statement, in particular as there is so much information now showing how appallingly cruel the methods of acquiring it are”, says Watson. “My statement with PETA outlines what I think is a simple choice; I’d rather wear nothing at all than wear fur.”Lucy Watson peta2For every coat, collar or cuff made of real fur, animals suffer immensely. Animals on fur farms spend their lives in tiny, filthy cages, and they are drowned, beaten, strangled, electrocuted and even skinned alive. In China, the world’s largest fur exporter, 2 million cats and dogs are skinned every year for their fur – which is often falsely labelled as fur from other animals before being exported around the world.