Watch and listen: The incredible Zola Jesus new video for the track ‘Seekir’ from last year’s album ‘Conatus’ (out now on Souterrain Transmissions).
The video, directed by Jacqueline Castel, sees Nika Roza Danilova taking on a much more conventional choreographed pop video concept and morphing it into something of her own.
‘Seekir’ is inspired by the Gurdjieff Movements, a set of sacred dances developed by Russian philosopher G.I. Gurdjieff.
Castel explains her vision; “I’ve always loved how Nika embraces both the avant-garde and bubblegum pop with Zola Jesus, and wanted to find a way to explore these dualities in her music and merge the worlds of the experimental and the mainstream. 
“An apocalyptically-tinged pop song, emotionally visceral yet danceable, seemed to present the perfect opportunity to explore dichotomies, which would be echoed in the all of the video’s creative departments for Nika’s look.”
Zola Jesus live dates:
07/12/2012 Benicassim – Benicassim Festival
07/13/2012 Lisbon – Optimus Live Festival
07/14/2012 Suffolk – Latitude Festival
07/15/2012 Berlin – Melt! Festival
07/17/2012 Amsterdam – Daffaire Festival
07/21/2012 St Petersburg – Glav Club Leto
07/22/2012 Moscow – Muzeon Sumer Park
07/28/2012 New York – Catalpa Festival
08/05/2012 Montreal – Osheaga Festival
08/10/2012
San Francisco – San Francisco’s Outside Lands
10/13/2012 Austin – Austin City Limits
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