BBY Goyard Is Effortlessly Cool With BACKIN’ IT UP

Tyler Hudson aka BBY Goyard has landed another killer single via Ultra Music. Released in time for New Music Friday, the slick Backin’ It Up summarises exactly why the rapper and vocalist is one to watch in 2020. 

Dropping a trippy video alongside the track adds a further dimension here, and it works brilliantly alongside that meandering melody…Check it! 

By Holly Frith