Britney Spearsâ€™ new single Hold It Against Me has broken several records in the United States, where it has become just the 18th song to debut at No 1 on the Billboard chart, despite the star doing no promotion.
Britney has also become the second artist in the chartâ€™s 52-year history, behind Mariah Carey, to have two consecutive tracks debut at No 1 â€“ her last hit, 3, topped the chart in 2009.
Mariah achieved the milestone in the nineties with Fantasy, One Sweet Day and Honey. More established acts like Michael Jackson and Madonna were never able to match the chart success.
Hold It Against Me has also become Americaâ€™s fastest selling track by a female, beating the record previously set by Taylor Swift’s 2010 hit Today Was A Fairytale.
“Over the last decade, Britney Spears has had her ups and downs. But, every time she drops new music, it is an event,” an industry expert explained. “Audience reaction to her new single has been nothing short of amazing.”
According to Billboard, the track also topped the chart in 19 other countries this week. But itâ€™s a different story in the UK â€“ Adele and Bruno Mars are tussling for the top spot on Sundayâ€™s chart with Britneyâ€™s comeback single lucky to make the top five.