iconibiza2‘In times of crisis, just crack on,’ declares the Balearic Wizard, AKA business man Jason Bull, owner of the legendary Base Bar and Es Vive Hotel and his thoughts are echoed in the minds, hearts and even wallets (or at the very least, credit cards) of the Ibiza holidaymaker. A 2009 summer holiday is becoming more of a priority than ever, as a means to escape the doom and gloom of the miserable credit crunch and rest, revive and relax in the sunshine. On hand to deliver the ultimate in Ibiza experiences is Icon Ibiza, with legendary club promoter Charlie Chester and his wife, international DJ Jo Mills at your service…

iconibiza3The response to Icon Ibiza’s summer 2009 campaign – mainly through word of mouth thus far but also including an all new, re-vamped website and the addition of many new services to their already impressive repertoire – has been overwhelming to say the least according to Chester, with bookings already up by 100 per cent compared to this time last year.
iconibiza1The company, which began life in summer 2007, with the aim of providing luxury accommodation and transport solutions to friends, associates and clients has rapidly yet organically expanded over the past two years, driven by the wants, desires and needs of its clients into the full-scale solutions company operating today, offering a range of tailor-made packages to suit your every Ibiza holiday need, no matter how big or small.

The new Icon Ibiza website – – pays testament to the hard work Charlie and his team have put in over the past few summers to build the finest list of contacts on the island. Literally brimming with ideas to make your Ibiza holiday experience the best ever, the site features new sections including Icon Solutions, Icon Hotels, Icon Restaurants, Icon Island (a revolutionary Google map with all of Icon’s favourite locations marked) Icon Cars, Icon Adventure and Icon Retreats (with more sections being introduced as the weeks progress) plus plenty of interesting press coverage, testimonials and even features a stream of the cult documentary classic, A Short Film About Chilling, featuring a very young Charlie in the early days of Ibiza – not to be missed!

Icon Hotels features a series of hotel partners encompassing all budgets for those who plan to visit the island for a short stay – or simply like the luxury of round-the-clock room service, fluffy fresh towels, TV, mini-bar, swimming pools, spas and more. Including the infamous Es Vive in Figueretes, the all-new five-star Ibiza Gran Hotel in Marina Botafoch, luxury Agroturismo Atzaro, and the newly refurbished Hotel Garbi in Playa Den Bossa, plus many more, there is something for everyone – all in one handy location online.

Icon Restaurants is in reality, a concept Charlie and Jo have been doing for years before making it part of the business – that is, selecting the finest dining establishments on the island and recommending (and booking) them for friends. Now, everyone can take advantage of the premier tables and superior service, avoid the hassle of dealing with language barriers and long-distance phone calls by letting Icon do all the hard work for you. Icon know the best places to suit any palate, from Thai to Indian, fresh seafood to vegetarian options or simply the very finest in local Mediterranean cuisine, and can recommend and reserve your table based on your desires. Including Ibiza restaurants Sa Capella, Aura, Ocho, Bambuddha Grove, Bacchus, El Ayoun and Cardamom Club plus Ibiza beach restaurants Blue Marlin, Sa Punta, Nassau Beach Club and the all-new Amante Restaurant and Beach Club at Sol Den Serra, this is the new way to dine in style in Ibiza.

Icon Cars features the all-new option of prestige car hire and VIP transportation for those who prefer to be in the driver’s seat for the duration of your Ibiza holiday. Powered by partners BK Rent A Car and with selection of luxury rental cars to choose from (including Audi A4, Mercedes ML, Clase B, CLK, Chrysler Voyager, Jeep Cherokee, Jeep Wrangler or a Mini Cooper) you need not miss a minute of Ibiza’s spectacular countryside, beautiful beaches or get stuck at your villa with no way to phone a taxi!

And finally, raising the bar this year – quite literally – is a new series of Icon Events, monthly parties at the recently renovated lounge bar and restaurant Aura . Located on the ‘restaurant road’ heading towards San Juan, Aura’s new stylish, sexy and slick incarnation has been garnering great reviews and attracting a cosmopolitan international crowd thanks to its amazing décor – think huge round communal daybed style seating and warm modern lighting – modern tapas menu, unique cocktails and Balearic music policy. It goes without saying that an Icon Event will offer the best international DJ talent (quite possible Jo herself!) including residents Tomas Hedberg (The Looking Glass, Pacha Recordings), Chris Vaux and Simon Blann (Punchfunk) and Andy Wilson plus a party atmosphere that is guaranteed to put it on the map as a must-do event of the season.

Speaking of must-do events, Charlie and Jo return for the second year to Pete Tong’s hugely successful Wonderland at Eden on Friday nights. The dynamic duo will be again hosting The Looking Glass upstairs in the recently refurbished club, with a cool and edgy back room vibe with a house-flavoured soundtrack courtesy of Jo and weekly resident Tomas Hedberg and many special guests throughout the season. Icon Tables is also on hand to reserve you a premium VIP table in the club (in all of Ibiza’s premier clubs in fact, Eden, Space, Pacha, Amnesia, Privilege and El Divino), any night of the week.

So log on, choose your own Ibiza holiday or contact Icon Ibiza and let them tailor one for you. Each page features an enquiry form that goes directly to the source, meaning your Ibiza holiday is in very experienced and capable hands indeed.

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